CHASIN’ was founded in 1992 in the Netherlands with the dream of creating a denim brand with a strong, modern men’s jeans collection. The name CHASIN’ comes from Tashan’s song, “Chasin’ a Dream”. The name fit perfectly. The brand carries immense ambition and drive in its DNA, inspiring everyone to pursue and achieve their dreams. The dream at CHASIN’ is clear and motivates the team every day to make CHASIN’ a global brand.

CHASIN’ interacts with its consumers through various touchpoints. We create a retail-based 24/7 omnichannel customer experience. Our touchpoints include physical brand stores, outlets, Performance Retail Solution partners, and online platforms.

CHASIN’ offers you a powerful retail-based and future-oriented business solution. Our PRS model is retail-based and we have proven it works. Originated from thirty years of retail experience, combined with excellent IT systems, with CHASIN’ we excel in the vertical chain from sourcing to the shop floor.

Our CHASIN’ Performance Retail Solution is a new way of building partnerships. We have proved it works in the Netherlands, Germany, Belgium, Luxembourg, and Austria, and we’re ready to expand. If you’re interested, please get in touch.